GRANT PROPOSAL | City of Guelph

Our Food Future — When Infrastructure Canada issued the Smart Cities Challenge, the City of Guelph and County of Wellington developed a bold vision for a circular food economy. Our proposal-writing skills helped them take home $10 million in funding.

FUNDRAISING APPEAL | The Foundation of Guelph General Hospital

One minute Ron was out raking leaves. The next, doctors were trying to save his life. — When former NHL linesman Ron Asseltine collapsed, Guelph General was there. We told his story in this website profile, and in a direct mail campaign that prompted response rates well above the industry average.

CASE FOR SUPPORT | Niagara Peninsula Conservation Foundation

Nature for all, for always — When this foundation prepared to launch a $5 million fundraising campaign to propel local conservation to new levels, they turned to us to create a powerful, emotional appeal.

Fundraising, grants & stewardship

We’ve helped companies and cities secure major grants, created effective direct mail appeals, developed compelling cases for support and written dozens of donor stewardship pieces.

RESEARCH PROFILE | Canadian Foundation for Innovation

Archaeology’s high-tech race to save North Atlantic heritage — As climate change threatens to erase millennia of history in Newfoundland and Labrador, LiDAR-equipped drones are helping archaeologists triage the sites at greatest risk. We explain how.

BLOG POST | Generate Canada

How do you solve a housing crisis? — We explore what it takes to bring traditional adversaries together and hammer out a blueprint for action that everyone can agree on.

MAGAZINE FEATURE | Small Farm Canada

A different kind of bovine — When the transport trailer door swung open and the first water buffalo appeared, three feet wide and weighing 2,000 pounds, Jason Fuoco wondered what he'd gotten himself into. We look at the challenges and rewards of raising an unconventional kind of dairy animal.

Stories that stick

Great storytelling can serve your organization in many ways. We’ve explained research breakthroughs, celebrated volunteers, showcased collaborations and much more.

BUSINESS WEBSITE | EnvisionSQ

EnvisionSQ — Each year, contaminated surfaces spread disease, while bad air quality kills seven million people around the world. Ingenious technology from Envision SQ can save lives by fighting germs and breaking down pollution.

WEBSITE & PACKAGING COPY | Dick Duff's

Dick Duff’s — Launching a start-up means creating your brand from scratch. We worked closely with the founders of Dick Duff’s to help them articulate the story of their organic beef jerky and develop irresistable messaging.

Marketing copy that hits home

By taking time to understand your audience — who they are, what they believe and what drives them to action — we make your marketing copy as convincing as possible.

RESEARCH REPORT | Heart and Stroke Foundation of Canada

A Fighting Chance: 2020 Spotlight on Women — When it comes to heart and brain health, women have been shortchanged. But new research advances are closing the gap, as we describe in this feature report.

GOVERNMENT REPORT | Ontario Ministry of Agriculture, Food and Rural Affairs

Ontario’s Local Food Report — In this formal publication, we showcase how the Government of Ontario is championing local food and supporting local producers.

ANNUAL REPORT | Rogers Group of Funds

Amplified — In 2023, the Rogers Group of Funds provided more than $23 million to Canadian film and television productions. We highlight how their support ensures outstanding content gets made, seen and celebrated.

High-impact reports

We can take your report from conception to finalized copy. We’re experts at gathering and synthesizing information, creating structure and crafting catchy display copy — plus writing content that’s bang on.

REPORT | Canadian Climate Institute

Canada’s Net Zero Future — How can Canada achieve net zero carbon? We copyedited and proofread this 132-page report laying out possible pathways. Our job included checking more than two dozen graphs and tables and seven pages of references, as well as making sure the text was clearly worded.

TEXTBOOK | University of Toronto Press

Biology of Sex — This lively, 432-page textbook was designed to make the biological basis of sex accessible for students who aren’t majoring in science. We copyedited for grammar, spelling, punctuation and clarity of language.

ADMISSIONS VIEWBOOK | University of Waterloo

Discover Your Story at Waterloo — Proofreading this 66-page document included checking layout consistency, ensuring adherence to the university’s style guide, correcting grammar, spelling and punctuation errors, and checking URLs.

Keen-eyed editing

From big-picture issues of structure and flow to grammar, punctuation and spelling, Cadmium Red makes your text clear and polished. Technical material? Bring it on!

We’d love to add your project to the list!

To start the conversation, call us at 519.767.3421 or click the email link below.